2024-06-19
On May 30, the 2024 JD Auto Care Partner Conference with the theme of "True Heroes, All Engines Shocked" was held in Beijing. Linglong Tire made a wonderful appearance with its Master Series products, and won the "2024 JD Auto Care Marketing Innovation Award" for its outstanding market performance and innovative marketing strategies.
At the meeting, Miao Qin, Vice President of JD Group and President of JD Retail Automotive Division, delivered a speech. At the same time, JD Auto Care announced the brand upgrade and released a new brand proposition of "Come to JD for car care, guaranteed and more professional", and comprehensively upgraded products, prices and services.
In addition, JD Auto Care announced the official establishment of the "JD Auto Care New National Products Alliance" in conjunction with 10 well-known domestic brands such as Linglong and Kunlun, and brought consumers super value domestic products through in-depth cooperation in supply chain, brand marketing, omni-channel operations and other aspects.
Since Linglong Tire signed a strategic cooperation agreement with JD Auto Care in April this year, the two parties have launched a series of close cooperation. New Linglong Master series products and Atlas products have been launched on JD.com's flagship store, providing consumers with a richer selection of products.
As the JD.com platform is becoming more and more well-known and recognized by users, the new Linglong Master has landed in major airports, high-speed railways, buses, etc. across the country with the communication language of "Choose Master, achieve great things; choose Linglong, come to JD.com". The new Linglong Master joins hands with JD.com to empower each other and move forward together, which will bring excellent driving experience to more car owners!
With the rapid development of new energy vehicles and the continuous advancement of intelligent and networked technologies, the automotive aftermarket will usher in new changes. Linglong Tire and JD.com will keep pace with the times, jointly respond to market challenges, explore new business models and service models, provide consumers with more diversified and personalized automotive aftermarket services, and work together to create a new chapter in the automotive aftermarket.